Wilton Icing Color
Bright Pink gel colorant
The bright vivid pink, a pop and festive signature.
The Wilton Bright Pink gel colorant delivers a saturated magenta pink, perfect for modern and impactful creations. Its concentration ensures maximum intensity without turning red.
Bright Pink is the color of pop cupcakes, eye-catching drip cakes, modern macarons, and bold girly decorations. Dose gradually to maintain color precision.
Signature shade
Bright Pink
Dominant pigment: high concentration of azorubine
Result on white fondant and royal icing. Adjustable from pastel to saturated depending on dosage.
3 shades depending on dosage
Pastel
1 tip
for 500 g
for 500 g
Standard
3 tips
for 500 g
for 500 g
Intense
5 to 7 tips
for 500 g
for 500 g
One tip corresponds to the amount taken at the end of a clean toothpick.
Calculate your dosage
Recommended dosage3 tips
Incorporation techniqueKnead 5 min
Resting time30 min
Bright Pink intensifies when resting: slightly underdose at initial application.
Discover other Wilton shades
Click on a swatch to access the detailed sheet. 20 Wilton shades in the catalog.
Signature creative ideas
- Pop cupcakes: Bright pink topping for children's birthdays and quirky parties.
- Fluorescent drip cake: Bright pink drips on black or white cake for maximum contrast.
- Modern macarons: Saturated shell for signature pastry or limited collection.
- Exotic flowers: Hibiscus, bougainvillea, orchids in bright pink buttercream.
- Graphic royal icing: Lettering and geometric patterns on white iced cookies.
Features
| Capacity | 28.3 g |
| Shape | Concentrated gel in jar |
| Brand | Wilton (USA) |
| Compatibility | Fondant, buttercream, royal icing, sponge cake, cream |
| Dominant pigment | high concentration of azorubine |
| Gluten-free | Yes |
| Kosher / Halal | Not certified |
Instructions for use
- Take the desired amount with a clean toothpick, lightly touching the gel surface.
- Incorporate into the mixture and mix gradually.
- For fondant, knead 5 to 8 minutes until fully uniform.
- For buttercream and royal icing, whip or spatula gently to avoid bubbles.
- Let rest the recommended time: the color naturally intensifies after a few minutes.
- Adjust in small amounts if the shade is too pale.
Storage
| To store | Store in a dry place at room temperature (15 to 25 °C) |
| Keep out of direct light | Reseal tightly after each use |
| After opening | 2 years in a properly closed jar |
| To avoid | Refrigeration (makes the gel thicker) |
Note: Bright Pink stains: wear gloves while kneading fondant.
Frequently asked questions
Is Wilton colorant suitable for coloring chocolate?
No. Wilton gel colorants are water-based, incompatible with chocolate. To color chocolate or ganache, use oil-based colorants.
How many jars for a 3-tier wedding cake?
A 28 g Wilton jar covers about 8 to 10 kg of fondant or 5 to 7 kg of buttercream depending on the desired intensity. One jar is enough for most 3-tier wedding cakes.
Does the color remain stable over time?
Yes, on fondant and sugar paste the color lasts several weeks away from light. On buttercream and cream, keep refrigerated for 5 to 7 days.
How to get a lighter or darker shade?
To lighten: add white (extra white fondant) or reduce the amount. To darken: add an extra half tip and let rest for 30 minutes before judging.
Bright Pink tip?
Bright Pink stains: wear gloves while kneading fondant.
To go further
Complete your Wilton palette with Black, Intense Red, Lemon Yellow, or browse the Patissland Gel Colorants collection.
Shipping and Delivery
Processing and Delivery Times
- Order Preparation: 0 to 2 working days
- France, Belgium, Germany: 1 to 2 working days
- Europe: 2 to 5 working days
- Click & Collect Osny: 24-48h
Shipping Fees
- FR, BE, DE: based on weight
- Europe: based on country and weight
- Click & Collect Osny: Free
Exact fees are calculated at checkout.
