Wilton - Liquid Food Coloring
Wilton Plum Purple Liquid Food Coloring
30 g water-soluble purple liquid food coloring, for royal cake design or autumnal floral decorations
Features
- Net weight
- 30 g
- Maximum dose
- 8.4 g/kg
- Nozzle
- Dropper
Recommended uses
- Coloring buttercream, ganache, icing, and fondant.
- Watercolor effects and gradients, thanks to a fluid texture and a slightly longer setting time.
- Precise details with a brush tip or piping cone, with drop-by-drop dosing.
Full specifications
| Net weight | 30 g, dropper bottle |
|---|---|
| Brand | Wilton (United States) |
| Type | Water-soluble liquid food coloring (water and glycerin base) |
| Ingredients | glycerol, water, colorings E122 (azorubine) and E133 (Brilliant Blue FCF), preservative E211, acidity regulator E330 |
| Maximum usage level | 8.4 g/kg |
| Certifications | Halal |
| Storage | Store in a dry place, away from light and moisture |
Frequently asked questions
Your questions, our advice
Is Plum Purple coloring fat-soluble, as needed for chocolate?
No. It is a water-soluble liquid coloring (water- and glycerin-based): it is suitable for buttercream, icing, fondant and ganache, but does not mix with couverture chocolate or pure fat. To color chocolate, use a fat-soluble powdered coloring.
What is the maximum recommended dosage for Plum Purple?
The maximum recommended usage level is 8.4 g/kg. Adjust gradually using the dropper tip to control the shade's intensity.
Does Plum Purple require any special precautions?
Yes: it contains E122 (azorubine), a coloring subject to the EU regulatory warning about children's activity and attention. Check the product label before using it in a preparation intended for children.
How do I apply Plum Purple coloring without making the mixture set?
Add the coloring drop by drop directly to the mixture after it has been prepared (buttercream, icing, fondant), mixing between each addition rather than pouring in the whole amount at once.
Additional resources
Complete the palette with Sunny Yellow, Spiced Brown, Midnight Blue, or browse the Patissland Food Coloring collection.
Explore more
Shipping and Delivery
Processing and Delivery Times
- Order Preparation: 0 to 2 working days
- France, Belgium, Germany: 1 to 2 working days
- Europe: 2 to 5 working days
- Click & Collect Osny: 24-48h
Shipping Fees
- FR, BE, DE: based on weight
- Europe: based on country and weight
- Click & Collect Osny: Free
Exact fees are calculated at checkout.
